Update (10/25): The Nickelodeon Malta - Nickelodeon Treasure Hunt website is now live! Visit http://malta.nickelodeon.tv to find out more about the 2018 Nickelodeon Treasure Hunt, as well as watch exclusive videos with The Thundermans stars Kira Kosarin & Jack Griffo!

Update (11/9): Win a family holiday to Malta with Nickelodeon, MTA and Travel Weekly! Visit http://www.travelweekly.co.uk/articles/315471/win-a-family-holiday-to-malta for more information and to enter this awesome competition! (Closing date: January 31, 2019.)

Original Malta Tourism Authority Press Release via mta.com.mt:

NICKELODEON TREASURE HUNT MALTA TAKING PLACE IN APRIL 2019

13-06-2018


The Malta Tourism Authority, together with Viacom Velocity International, the branded content, events and ad-agency of Viacom International Media Networks (VIMN), have signed an agreement to create the island’s first-ever Nickelodeon branded experiential tourism franchise: Nickelodeon Treasure Hunt Malta. The Nickelodeon Treasure Hunt Malta will run from 13-18 April 2019, aimed at attracting families over the Easter school holidays.

This agreement was signed at the Ministry for Tourism office in Valletta, in the presence of the media gathered, who were then addressed by the Honourable Minister responsible for Tourism, Dr Konrad Mizzi, Vice President, Creative and Integrated Marketing at Viacom Velocity International, Mr Russell Samuel and MHRA President, Mr Tony Zahra.


Nickelodeon Treasure Hunt Malta shall be based around creating exclusive Nickelodeon experiences and rewards at select attractions around the Maltese Islands. Activities will include searching for SpongeBob SquarePants and friends at the National Aquarium, learning through play with the PAW Patrol pups at the Esplora Science Centre, learning to duel with Nella the Princess Knight at the 16th-century St James Cavalier, and joining the pizza-loving Teenage Mutant Ninja Turtles at Is-Suq Tal-Belt food market.

In addition to the character experiences at the selected attractions, a free live theatre show at Pjazza Teatru Rjal will kick things off over the opening weekend, with slime-filled challenges and a multi-character musical show for kids and families. A Nickelodeon Multi-Media Exhibition and Workshop Hub will be open throughout the week at St James Cavalier, with the week’s activity being rounded off with a carnival-style parade through Valetta Old Town.


Mr Tony Zahra, MHRA President, said that an initiative such as Nickelodeon Treasure Hunt Malta is a step in the right direction when attracting families to visit the Maltese Islands, particularly outside of the summer period and that the MHRA was fully behind this interesting event.

Russell Samuel, Vice President, Creative and Integrated Marketing at Viacom Velocity International, said “Malta has plenty of appeal: sun, sea and culture, which, through 11 years of Isle of MTV Malta we have successfully promoted to youth travellers, helping to increase the island’s youth tourism by 120 per cent and now accounts for 25 per cent of all tourism. Now it’s time to further unlock Malta’s value and tourism potential by leveraging our unique and unparalleled expertise and the influence of the Nickelodeon brand for kids and families”.

In comments provided following the announcement, Dr. Gavin Gulia, Executive Chairman of the Malta Tourism Authority was particularly pleased with the exposure which the Maltese Islands will be receiving, as he explained that the franchise will be promoted across Nickelodeon’s vast international network, which is one of the leading entertainment brands for kids and families, and has amassed 1.2 billion cumulative subscribers in over 500m households across more than 170 countries.

Dr Konrad Mizzi, Minister for Tourism stated that part of the Government strategy is to develop events and entertainment for families and kids. “This is an important tourism niche for Malta and we are committed to raise the bar. The Nickelodeon events and parade will also be enjoyed by Maltese children during the Easter holidays” the Minister concluded.

###

Activity packs distributed at locations, including the international airport and tourist information centers, will feature activities that combine fan-favorite Nickelodeon characters with attractions throughout Malta. Stamps collected at each attraction can be redeemed for Nickelodeon-themed prizes.

The new concept will aim to leverage to global power of the Nickelodeon brand, network and popular characters to drive awareness of and visits to Malta’s attractions during off-peak months.

In additional news, Nickelodeon is set to take to the skies with Air Malta, the national airline of Malta!


Air Malta is set to launch a brand new plane this weekend, which will be decorated with a livery featuring popular Nickelodeon characters, including SpongeBob SquarePants!

Lovin Maltarevealed a first-look at the NEO Airbus, which is currently parked at Ireland’s Shannon Airport ahead of its maiden journey to Malta this weekend.

Besides SpongeBob, the plane also includes pictures of Raphael from Nickelodeon's upcoming Rise of the Teenage Mutant Ninja Turtles, Skye from PAW Patrol, and Nella the Princess Knight.

An Air Malta spokesperson didn't comment when asked about the new aeroplane, but a formal announcement is expected in the coming days.

The new plane’s livery could well be related to today’s announcement that Nickelodeon will host a treasure hunt in Malta next April!

Also, from Times of Malta:

Malta to host Nickelodeon Treasure Hunt

The Malta Tourism Authority has signed an agreement with media giant Viacom to host the Nickelodeon Treasure Hunt next year.

Organised in collaboration with the Malta Hotels and Restaurants Association, the event will be taking place between April 13 and 18, with activities held all over the island.

Viacom representative Russel Samuel said that the company had a long-standing relationship with Malta, having worked together on the Isle of MTV for many years.

He explained that the event will attract children and families who will visit the island during the Easter period.

Tourism Minister Konrad Mizzi also expressed “excitement” that the Nickelodeon brand would be coming to Malta.

“Over the last year or so we worked on festival tourism and we built this on our anchor event, Isle of MTV but there was a gap in the market for family events,” Dr Mizzi said.

He added that the fact that Viacom had chosen Malta was also significant as this showed their trust in the Maltese tourism authorities.

--Ends--

Update (6/15) - via MaltaToday:

[WATCH] Air Malta’s new Airbus A320neo joins the fleet, branded with Nickelodeon characters

The aircraft branded with cartoon characters ahead of the Nickelodeon Treasure Hunt, while also featuring more legroom and HD inflight entertainment screens


Final preparations are underway for the delivery of a brand new 180-seater Airbus A320neo that will join Air Malta’s fleet today.

The new aircraft has aptly been registered on the Maltese aircraft register as 9H-NEO. Air Malta is the 21st airline worldwide to be flying this new generation A320 with CFM engines. Straight out of the production line, the new A320neo is currently in Shannon, Ireland, where it has been repainted with the airline’s intricate yet stunning livery.



The painting process required strong expertise and experience in order to have the multi-layered designs applied to the fuselage by a skilled team of paint specialists and technicians using stencils, masks, different grades and layers of paint.

Air Malta has been under fire in the past months for a number of cancellations and a series of delays that have tarnished the airline's reputation.

Apart from the airline’s colourful livery, the aircraft has also been branded with cartoon characters to promote a Nickelodeon Treasure Hunt that will take place on the islands between the 13 to 18 April 2019. The partnership with media giant Viacom will see a week of Nickelodeon activities across the island, including a character parade, as well as a child-friendly treasure hunt and workshops.

“Thanks to its new state of the art aerodynamics and new generation engines the NEO offers unbeatable efficiency and environmental performance,” Air Malta’s Chairman Charles Mangion said.

“On a Malta-London Heathrow flight, the airline will save up to 1.3 tons of fuel per trip, 6,200 tons of CO2 per year and a 24% reduction of CO2 emission per seat. Designed with the latest cabin features offering more cabin space and comfort, the aircraft also produces a 50% less noise footprint than the A320ceo.”


The aircraft cabin interior offers 18 inch wide seats were passengers can thus enjoy more personal space in terms of comfort and leg room. The aircraft is also equipped with HD inflight entertainment screens.

--Ends--

Also, from The Malta Independent:

Watch: Air Malta’s new Airbus A320neo, branded with Nickelodeon characters, joins fleet

Final preparations are underway for the delivery of a brand new 180-seater Airbus A320neo that will join Air Malta’s fleet today.


The new aircraft has aptly been registered on the Maltese aircraft register as 9H-NEO, the airline said in a statement. Air Malta is the 21st airline worldwide to be flying this new generation A320 with CFM engines. Straight out of the production line, the new A320neo is currently in Shannon, Ireland, where it has been repainted with the airline’s intricate yet stunning livery.

Air Malta has been under fire in the past months for a number of cancellations and a series of delays that have tarnished the airline's reputation.

The painting process, the airline said, required strong expertise and experience in order to have the multi-layered designs applied to the fuselage by a skilled team of paint specialists and technicians using stencils, masks, different grades and layers of paint.

Apart from the airline’s colourful livery the aircraft has also been branded with cartoon characters to promote a Nickelodeon Treasure Hunt that will take place on the islands between 13 and 18 April 2019. The partnership with media giant Viacom will see a week of Nickelodeon activities across island, including a character parade, as well as a child friendly treasure hunt and workshops.

Air Malta’s Chairman Dr Charles Mangion said, “Thanks to its new state of the art aerodynamics and new generation engines the NEO offers unbeatable efficiency and environmental performance. On a Malta-London Heathrow flight, the airline will save up to 1.3 tons of fuel per trip, 6,200 tons of CO2 per year and a 24% reduction of CO2 emission per seat. Designed with the latest cabin features offering more cabin space and comfort, the aircraft also produces a 50% less noise footprint than the A320ceo. The new aircraft will offer Air Malta guests added comfort and an enhanced customer experience. It is no wonder that the A320 is the bestselling single-generation aircraft.”

The aircraft cabin interior offers 18 inch wide seats were passengers can thus enjoy more personal space in terms of comfort and leg room. The aircraft is also equipped with HD inflight entertainment screens.

--Ends--

Also, from the Times of Malta:

Neo Airbus A320 Neo

The Times of Malta has [...] been informed that the ‘new’ Airbus A320 Neo, expected to join the Air Malta fleet was originally destined for a Chinese company. The plane, which was due to be delivered weeks ago, had already been painted in the livery of Beijing Capital Airlines, a member of the Hainan Group.

However, the Chinese airline decided to delay delivery to later this summer and the plane will now come to Malta.

A promotion video for Air Malta's latest plane arrival.

In a statement issued on Friday, Air Malta said the plane would join the airline's fleet that same day and had already been added to the Maltese aircraft register as 9H-NEO.

The aircraft has been sprayed in Air Malta colours in Shannon, Ireland, and will sport comic characters on the fuselage to promote children’s TV channel Nickelodeon as part of a deal on a treasure hunt event to be organised in Malta next year.

In its statement, the airline said the A320 Neo would operate at significantly reduced fuel, emissions and noise levels.

--Ends--

Also, from The Malta Independent:

The Minister of Tourism Dr Konrad Mizzi added: "The arrival of the Neo marks and important step in the airline's history and development. Apart from enhanced fuel and environmental performance the aircraft fits perfectly with the airline's current fleet of A320ceos delivering seamless operation integration and also costs savings in terms of training of engineers and pilots. This type of aircraft will pave the way for a more modern Air Malta aircraft fleet and assist the airline to become the Airline of the Mediterranean."

The aircraft cabin interior offers 18-inch wide seats where passengers can enjoy more personal space in terms of comfort and leg room. The aircraft is also equipped with HD inflight entertainment screens.

--Ends--

Also, from Aerospace Manufacturing Magazine:

Airbus inaugurates Hamburg’s fourth A320 Family production line

Airbus has inaugurated the fourth Hamburg A320 Family production line. Making use of digital technologies and a more flexible industrial set-up, the innovative state-of-the-art line is a key enabler for ramping up the single aisle programme to 60 aircraft per month by mid-2019.

Frank Horch, Hamburg’s Senator of Economy, Transport and Innovation and Thomas Jarzombek, Federal Government Coordinator of German Aerospace Policy, witnessed the milestone together with Guillaume Faury, president of Airbus Commercial Aircraft, and 500 distinguished guests at a special ceremony in Hamburg.

“The inauguration of our latest, most modern A320 production line opens a new chapter in efficient, digital aircraft manufacturing,” said Faury. “With these new technologies we are building our aircraft more efficiently, a key enabler for higher production rates. I would like to thank the teams, who pushed this newest Airbus production standard from concept to reality.”

With more than 14,000 A320ceo and A320neo Family aircraft ordered and over 8,100 delivered. Incorporating the latest state-of-the-art technologies including new generation engines and Sharklets, the A320neo Family provides 15% fuel savings at delivery and 20 percent by 2020. To date the A320neo Family has captured nearly a 60% market share with more than 6,000 orders from 100 customers.

The A320 Family aircraft are manufactured globally, at Airbus sites in Europe, China and the US. In addition to the new production line, Airbus also inaugurated a larger and modernised Hamburg A320 Family delivery centre with more customer areas, more efficient delivery processes and increased hospitality services.

www.airbus.com

--Ends--

Also, from License Global:

HOW DO YOU BRAND AN ENTIRE ISLAND? JUST ASK NICK

Viacom Velocity, the branded content, events and ad-agency arms of Viacom has paired with the Malta Tourism Authority to create the island’s first Nickelodeon-branded tourism series.

Viacom Velocity, the branded content, events and ad-agency arms of Viacom has paired with the Malta Tourism Authority to create the island’s first Nickelodeon-branded tourism series.

Dubbed Nickelodeon Treasure Hunt Malta, the new concept brings the Nickelodeon brand and its portfolio of characters to family-friendly attractions during the island’s off-peak months.

Set to coincide with the Easter holiday and Viacom’s “Isle of MTV Malta,” the initiative is one of many efforts Nickelodeon has been making to rebrand the European isle as a destination for young travelers. The island itself will be fitted with Nickelodeon branding.

“Malta has plenty of appeal: sun, sea and culture, which, through ‘Isle of MTV Malta’ we have successfully promoted to youth travelers, helping to increase the island’s youth tourism by 120 percent,” says Russell Samuel, vice president, creative and integrated marketing, Viacom Velocity. “Now it’s time to further unlock Malta’s value and tourism potential by leveraging our unique and unparalleled expertise and the influence of the Nickelodeon brand for kids and families.”

“Isle of MTV Malta” is now in its 12th year and is one of Europe’s largest free music festivals.

In anticipation of Treasure Hunt Malta, the Malta Tourism Authority will position workers at several tourist locations (including the international airport and information centers) to hand out activity packs that feature some of Nick’s most popular characters.

Key giveaways include Searching for “SpongeBob SquarePants” and friends at the National Aquarium; learning through play with the “PAW Patrol” pups at the Esplora Science Centre; A dual with Nella the Princess Knight at the 16th-century St James Cavalier; a dining experience with the pizza-loving “Teenage Mutant Ninja Turtles” at the Il-Suq Tal Belt food market.

Stamps collected at each attraction will be able to be used to redeem Nickelodeon prizes. The packs will also be offered on Air Malta flights and one airline went so far as to outfit their plane with Nickelodeon-themed insignia.

The Nickelodeon Treasure Hunt Malta will run from April 13 to 19, 2019 and will offer a free live entertainment show at Pjazza Teatru Rjal, slime-filled activations and a workshop hub.

--Ends--

NICKELODEON TREASURE HUNT IS LANDING IN MALTA IN 2019!

Join us for a jam-packed week of exclusive Nickelodeon events and activities at Malta’s top family friendly attractions. With our free Nickelodeon Treasure Hunt activity pack as your guide, discover and enjoy the island like never before, collecting momentos and rewards from your favourite Nickelodeon characters as you go.

Join SpongeBob SquarePants ‘under-the-sea’ at the National Aquarium! Get scientific with Paw Patrol at Esplora Science Centre! Time travel with Nella The Knight at the 16th century St James Cavalier! Hang out with who else, but the pizza-loving Teenage Mutant Ninja Turtles at the Is-Suq Tal Belt food market! Plus join us at the Nickelodeon Animation Studio at Spazju Kreattiv programme at the St. James Cavalier for brand new Nickelodeon exhibitions, screenings and workshops for all the family; AND a closing Nickelodeon parade with all of your favourite Nickelodeon characters!

With more events yet to be announced, what are you waiting for?!

Events:

Exclusive Nickelodeon events all week long!

Stay tuned as Nickelodeon reveals more information!

Esplora Science Centre

Gear up for action and adventure with the Paw Patrol!

Bounce through the outdoor Paw Patrol inflatable activity course and meet and grab a picture with Chase and Ryder, before enjoying exclusive Paw Patrol guided tours, science shows and workshops brought to you by the Esplora Science Centre team.

Click here for more info about the Esplora Science Centre

Is Suq Tal Belt

Ever wondered what it would be like to hang out with the Teenage Mutant Ninja Turtles?

Now’s your chance as Nickelodeon takes over the Valletta Old City Market. Take selfies in the exclusive Teenage Mutant Ninja Turtles AR photo booth, before kicking back and grabbing a slice of pizza with everyone’s favourite hard shelled action heroes!

Click here for more info about the Valetta Old City Market

National Aquarium

Come and play with SpongeBob and friends at the Bikini Bottom Fun Fair.

Flex your muscles at the Krabby patty toss, show off your jelly fishing skills, win prizes and then meet the loveable sponge himself, SpongeBob SquarePants. The fun doesn’t stop there! Go on an immersive trip through the Aquarium and help SpongeBob catch Plankton as he steals the secret Krabby Patty recipe once again!

Click here for more info about the National Aquarium

Spazju Kreattiv

The Nickelodeon Animation Studio is coming to the Spazju Kreattiv programme at the St. James Cavalier.

Enter the funny, irreverent world of Nickelodeon in this brand new pop up exhibition. See how SpongeBob has evolved over his 20 years as a cultural icon! Experience the re-imagining of the Teenage Mutant Ninja Turtles with an exclusive behind the scenes peek at the look of the new show! Learn the animation process that brings your favorite characters to life! Engage with the playful world of Nick Jr! And get creative with Nickelodeon voice over and character drawing workshops and screenings for all the family!

Click for more info about Spazju Kreattivhttp://www.kreattivita.org/

###

About the fun-packed Nickelodeon Treasure Hunt Malta

The Nickelodeon Treasure Hunt Malta will take place at Easter, aimed at attracting families over the school holidays from April 13-17, 2019.

The treasure hunt will feature exclusive Nickelodeon experiences and rewards at select attractions around the Maltese Islands. Activities will include searching for SpongeBob SquarePants and friends at the National Aquarium, learning through play with the PAW Patrol pups at the Esplora Science Centre, learning to duel with Nella the Princess Knight at the 16th-century St James Cavalier, and joining the pizza-loving Teenage Mutant Ninja Turtles at Is-Suq Tal-Belt food market.

A free live theatre show at Pjazza Teatru Rjal will kick things off over the opening weekend, with slime-filled challenges and a multi-character musical show for kids and families. A Nickelodeon Multi-Media Exhibition and Workshop Hub will be open throughout the week at St James Cavalier, with the week’s activity being rounded off with a carnival-style parade through Valletta Old Town.

###

Originally published: Wednesday, June 13, 2018.

Additional sources: Wikipedia (I, II), Licensing.biz, Kidscreen, Digital TV Europe.

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On this day 10 YEARS AGO, we met True Jackson, VP!


Would you like to see a True Jackson, VP? Let me know in the comments!

From International Business Times:

Keke Palmer Reveals ‘True Jackson, VP’ Secrets, Revival Thoughts For 10th Anniversary


In the year after Nickelodeon wrapped up “Drake & Josh,” “Unfabulous” and “Zoey 101,” it knew it needed to give fans something great to fill that massive TV void. Thus, “True Jackson, VP” premiered.

The show first aired 10 years ago, on Nov. 8, 2008 and lasted for three seasons, even earning itself a proper series finale. It had such a great run, star Keke Palmer (True Jackson) told International Business Times, because “it didn’t make kids feel like they were being talked at” and instead was relatable.

The series followed 15-year-old True as she was plucked from her food service job and offered the chance to be a VP at the fashion company, Mad Style. She got through it with the help of her friends — Lulu (Ashley Argota) and Ryan (Matt Shively) — although sometimes they made things worse. She also grew tougher because of having co-worker Amanda (Danielle Bisutti) as an adversary and learned a lot having Max Madigan (Greg Proops) as her boss. Of course, True fell in love along the way, with the office mail guy, Jimmy Madigan (Robbie Amell) [the series also starred Dan Kopelman, who portrayed Kopelman, a Mad Style employee that hardly speaks and is frequently ridiculed by Max].



Palmer, whose new movie “Pimp” releases on Friday, spoke with IBT in celebration of the 10th anniversary. The actress opened up about how she was cast on “True Jackson, VP,” what she took from set and if she’d want to do a revival.

International Business Times: Did you know the “True Jackson” 10th anniversary was coming up?

Keke Palmer: Not really…I think you just kind of get in the habit of moving forward. And then when you have a moment when you can look back, it’s like, “Aw, I miss those people. I miss those times. That was a moment. That was a crazy time in my life.” And you’re reminded that way.

IBT: What was the audition process like for landing the role of True Jackson?

Palmer: I had meetings with Nickelodeon when I first moved to California. Nickelodeon and Disney Channel, before I started doing movies like “Akeelah and the Bee” and such. So, when we had heard about this show...my mom was like, “Hey, how can you get involved with this?” So, we got the script, and then we met with the creator and then after we met with the creator, I pretty much got the part.

It was crazy like that.

IBT: Did you, Ashley Argota and Matt Shively have easy chemistry to start or did it take a while?

Palmer: Yeah, we kind of had the chemistry right away, but, of course, during the course of us working together, we became even more in tune and even more able to play off each other and kind of get where the other’s gonna go with something. But our bond just increased over time. Ashley and I, we had most of our stuff together, and we became very, very close by the end of the show.

And Matt, we all were very close. He was a little bit older, though. Ashley and I were both girls and about the same age, and he was kinda getting ready to be an adult and leave his family house…So, we were at two different cross-points, but I think that was also a big part of our relationship, as well, because we could learn from each other.

IBT: What was your favorite episode or scene?

Palmer: Off the top of my head, I would say, there’s this one funny clip I always see around and I think it’s really funny. [It’s] where True pushes the bully into the fountain…I just thought that was so funny.

IBT: Did you take anything from the set when the show ended?

Palmer: Oh yeah, I took a bunch of little stuff. Like clothes and props. All this stuff.

IBT: Did you have a favorite True Jackson outfit?

Palmer: Yes. She had this, I can’t remember what episode it was on, but it was a really cute navy blue dress that had like little horses or something on it. I loved it.


Keke Palmer, 10 years after her Nickelodeon show premiered, hosted the 10th Annual Shorty Awards at PlayStation Theater on April 15, 2018 in New York City. Photo: Noam Galai/Getty Images for Shorty Awards

IBT: Would you ever want to go back to that role and do a revival movie or show, or do you like to keep your past roles in the past?

Palmer: Not always, it depends. It depends, pretty much. I think sometimes you do stuff for your art and because of what it meant to you. Meaning, sometimes you go back to things because of what it meant to people or what it meant to do that show.

I was growing up just like True. [I was] about the same age as the character or younger when we first started filming. True was 15 and I was 14.

For the kids that were watching the show, I could see myself doing something for them, but it would definitely have to be more mature. ‘Cause I do think that’s an important thing to give to your audience, too. If you do something that you did before, in a current way, you really gotta make it current…I would want it to be more [mature] because she’s 25 now.

Follow Palmer on Twitter for the most up-to-date info on her new projects.

###

View this post on Instagram

Ten years ago today, a little show called True Jackson VP aired for the very first time. It changed my life in so many ways. I grew up, graduated high school, got accepted to college, went through my first heartbreak, learned how to drive a car, gained a family for life, and so much more— all while doing this show. I’m forever grateful. Happy anniversary, TJVP. I can’t believe it’s been ten years! I feel old. Lol. Xoxoxo

A post shared by Ashley Argota (@ashleyargota9) on Nov 8, 2018 at 10:13am PST

It’s been 10 years since True Jackson premiered..... YOU SAY WHAT NOW!? How has it been 10 years. Time. Do me a favor a slow your roll. K thx bye.

— Matt Shively (@MattShively1) November 8, 2018

10 years!?!? TJVP FOREVER!! pic.twitter.com/0xs9f8anjM

— Matt Shively (@MattShively1) November 8, 2018

What a lovely cast and crew. We had a great time. #TrueJacksonVPhttps://t.co/ftnrtSxSZ4

— Greg Proops (@GregProops) November 8, 2018

Check out Nickelodeon's On This Day and Remember When Facebook pages to find out awesome Nick moments from every era throughout Nickelodeon history!

More Nick:Nickelodeon and Paramount to Bring Rugrats Back for the Next Generation of Kids with an All-New TV Series and Feature Film!

Additional sources: Just Jared Jr., Wikipedia.

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Spin Master announced the PAWsome news during their Q3 2018 Financial Results Earnings Call that, following the tremendous success of PAW Patrol: Mighty Pups, the first-ever hour-long PAW Patrol special, which launched on DVD in September 2018 and will be premiering on Nickelodeon USA in November 2018, Spin Master will now produce at least one new one-hour PAW Patrol every year!


In fact, The Mighty Pups DVD, which launched as Walmart exclusive, has been one of the top-selling DVD in recent history! The DVD will be available more broadly in fall 2019.

Additionally, Spin Master also revealed that they are managing PAW Patrol with a 20-year vision.

Spin Master also announced that, after nearly three years of development, Spin Master's brand-new animated preschool series Abby Hatcher, Fuzzly Catcher (26 episodes) will premiere on Nickelodeon in the U.S. and TVO in Canada in early 2019, and global distribution will follow during 2019! This adventure-based comedy series follows our heroine, 7-year-old, Abby Hatcher, as she rescues her favorite creatures, Fuzzlies, from whatever trouble they had accidentally landed themselves in. Spin Master will launch the toys in 2020 to allow the property to become established with its audience and to build anticipation for the toy!

Below are more highlights from Spin Master's Q3 2018 Financial Results Earnings Call, in which the toy company reveals the latest news about PAW Patrol! The full transcript can be read on Thomson Reuters StreetEvents on Yahoo!.

I would now like to take a few minutes to review PAW Patrol with you. As we discussed in August, for the first half of 2019, global PAW Patrol POS was slightly up. However, global PAW POS in Q3 was down, and POS on a global year-to-date basis as a result was marginally down. Excluding the U.S., POS is up 5% year-to-date. In the U.S., including TRU, PAW Patrol POS is down for Q3, mainly driven by the impact of TRU in July.

August and September showed a much improved POS performance. On a year-to-date, PAW POS is down slightly less than the decline in the overall toy industry in the U.S., again, for the third quarter. It is very important to understand what is happening behind these POS numbers. In the U.S. and the U.K., the liquidation of TRU during Q2 had a significant effect on PAW Patrol as it was one of TRU's largest inventory position.

The liquidation pulled sales into the first half. This had an impact on shipment and sales in Q3, especially in July, as Walmart, Target and other retailers did not reset their stores to capture TRU shares until August. Crucially, POS for Q3 is up 16% for the period since August 1 and is moving in a strong direction with peak seasonality just hitting. In particular, the fresh team is working, and we are closing the POS gap.

We have reached PAW Patrol's highest market share ever of over 14% in the preschool category for October, despite the market disruption caused by TRU. PAW Patrol remains the #1 property in preschool and the #8 property overall in the toy industry. Nickelodeon revised their programming strategy with more telecasts. And so far, the new Ultimate Rescue episodes are rating very high.

In mid-October, we had the highest impression levels since August 2017 and the highest of any preschool property this year. Our new short-form content on YouTube is driving greater awareness. The Ultimate Rescue Fire Truck is leading with over 15% year-over-year POS growth compared to the Sea Patroller, even though it was launched 1 month later.

The new My Size Lookout Tower did not set at most retailer until late Q3, and we are already seeing strong performance early in Q4. Both Target-exclusive programs are significantly outpacing 2017, driven by strong product and marketing. In key market internationally, we're seeing similar performance.

Looking forward, the team and product line for 2019 will be one of the strongest we have created. We are managing PAW Patrol with a 20-year vision. And whilst it is unlikely that PAW Patrol on an overall basis going forward will grow at the same rate it has historically, it is a valuable, evergreen franchise that we will continue to invest in and support with innovative toy and entertainment, including traditional TV, an annual 1-hour TV special every year in new short-form content for YouTube.

Our second growth strategy is to significantly increase our international sales. We revised our medium-term goal following our 2017 result to the upper end of our previous target of 35% to 40% of our sales internationally. Our overall international gross product sales growth continued an upward trajectory for the third quarter 2018. Markets such as Germany, Mexico and U.K. have performed well, and our newer market such as Australia and Central and Eastern Europe are continuing to show strong growth.

In China, our brands and products are resonating with consumer and sales. While still small, China is exceeding our expectation. During the third quarter, we announced a strategic partnership with internet giant, Alibaba. The strategic cooperation will be committed to creating a leading digital platform for retail, brand building and data-powered marketing, demonstrating a mutual confidence and recognition of Spin Master global potential in China.

China is a key part of our international growth strategy, and Alibaba is a strong partner who shares our commitment to excellence. The strategic cooperation agreement with Alibaba represents a significant milestone in our effort to grow China in the years ahead. In addition, we are working hard to establish our newest direct market in Russia, Greece, Austria and Switzerland for launch in early 2019.

Third, we continue to develop evergreen global entertainment properties. I want to highlight for you something that is working particularly well in our entertainment strategy. Our entertainment and brand themes work closely together, integrating the show and the toy line to deliver innovative toy ideas that translates on-screen, on-shelf and at home.

PAW Patrol is a great example of the fusion of storytelling and toy design. We are introducing themes each season that are timed to the delivery of our fall product line. This ensures that during our largest selling quarters, the new products on the retailer shelf and the new episodes on air are closely linked in both themes and content. PAW Patrol continues to perform well, and it's rating are consistently at the top of Nielsen ranking.

The rating for PAW kids 2-5 grew 3%, while total kid 2-5 declined 17%. In 2 days, on November 9, Nickelodeon will be airing the first PAW Patrol 1 hour TV special titled Mighty Pups. The Mighty Pups DVD, which was a Walmart exclusive, has been one of the top-selling DVD in recent history. The DVD will be available more broadly in fall 2019. As I mentioned earlier, we plan on doing at least 1 new PAW Patrol 1 hour TV special every year.

Fourth, we intend to grow through strategic acquisition. We have the balance sheet and financial flexibility to do so, and we are actively seeking opportunities with the right strategic fit. To position Gund for future growth, we are working on several integration initiatives, including aligning the business with internal Spin Master processes. We have already completed moving Gund onto SAP and have transitioned the reporting, warehousing, order management and inventory control process.

Similar to the work we're doing on Gund, as we seek to continue to drive margin expansion through operating leverage, we are constantly looking at ways to modernize and optimize our global organization. In the near-term, some key initiatives we're looking at include refining our global business unit and center of excellence model, both structurally and geographically, to increase operating leverage and momentum with our innovation process and our brands and franchise.

We plan on investing more in R&D, focusing on the R. We plan on enhancing our go-to-market strategy for online channel, also enhancing talent management and leadership development globally and also improving information system and data analysis capabilities to reduce non-value-added activities and improved management decision-making. We look forward to seeing you all in New York Toy Fair in February, and we are very excited to show you our 2019 line, which has some of the great innovative item -- which has some great new innovative item, including our 3 major franchise launches of Bakugan, Monster Jam and How to Train Your Dragon.

[...]

Derek Dley, Canaccord Genuity Limited, Research Division - MD & Consumer Products Analyst [12]

Okay, that's great, that's helpful. And thank you for all the color on PAW Patrol, but it sounds like you did have a strong rebound in POS in North America in August, September and October. Can you talk a little bit about the traction that you're seeing with PAW Patrol in Europe and the Rest of the World following that sort of liquidation period?

Benoit J. Gadbois, Spin Master Corp. - Global President, COO & Director [13]

Yes, absolutely, Derek. So PAW Patrol is actually doing incredibly well. And overall, even if I go 1 level above PAW Patrol, we look at the toy industry globally. Year-to-date the industry, despite all the noise that we're experiencing, has grown 1.5%. And when you look at all of the different countries, most of the headwind have been experienced in the U.S., the U.K. and there's some cautiousness in the French market as well. But a lot of the other markets around the world are doing fairly well. So you have markets like Brazil, Mexico, Russia growing double digit. You have Italy, Germany, Canada and many others growing single digits as well. So the toy industry overall globally is doing fine, and PAW Patrol continues to build incredible momentum in a lot of our European countries like in Germany also with our distributors. So Mark expressed the growth we're seeing in the rest of the world and in many other geographies. So we're having strong years in a lot of these other countries, and PAW Patrol is a large part too of our success factor.

[...]

Brian Morrison, TD Securities Equity Research - Research Analyst [15]

Ben, you talked about the distribution agreement with Alibaba. I'm not sure I get a sense of the details. Is there anything really unique about this partnership? Do you have -- do you plan to have your full product line available through this channel? I'm trying to get a sense of the materiality of its growth potential.

Benoit J. Gadbois, Spin Master Corp. - Global President, COO & Director [16]

Yes, Brian. So we're -- as you guys know, we launched recently our -- Spin Master did some product launch in China last year, and we built really good momentum. Into this year, we're expecting to double our sales in China. And when you look at the marketplace, we -- the retailer, traditional retail is very important, but the Chinese consumer are very, very as an e-commerce shoppers and consumers, and Alibaba has by far the largest market share in the Chinese market. And we've launched PAW Patrol with Alibaba. We have a dedicated site on Tmall. We have a dedicated site on Hatchimal, which is doing really well. And through discussion with Alibaba, I think they really like the potential of capturing more of the toy industry sales in the Chinese market with a lot of the brands that are doing well globally. And they identified Spin Master as a company they want to do more with, which is a perfect fit for our strategy in China. So not only Ronnen talk about franchise expansion in Asia, but also our product line expansion. So with Alibaba, what we will do is we will continue to do some partner marketing, making sure that we cooperate more closely to build brands in China with them. And again, their footprint with their consumers in China is definitely phenomenal. So this is something that -- the ecosystem that they have is something that is very, very strong in the Chinese market. So we're actually very excited with that partnership. And it's -- but it is not the full product line, Brian. We will actually be very strategic in which brand and franchise we release over time. It's a calculated approach versus an all for all.

[...]

Gerrick Luke Johnson, BMO Capital Markets Equity Research - Senior Toys and Leisure Analyst [20]

I actually have 3 questions. Okay. First one, the guidance reduction. Look, we knew Toys "R" Us is gone and everyone else can be cautious for a while. So how much of this reduction is really less Toys "R" Us absorption anticipated and how much perhaps from declines in core lines and how much might be from slower uptake of new products?

Benoit J. Gadbois, Spin Master Corp. - Global President, COO & Director [21]

Gerrick, so obviously the line and the maturity of every products changes every year. So this is obviously -- we're still early in the season, so it's really hard to comment on that. With that said, where I think we -- Gerrick, when you look at what happened in the industry and you go back to Q2, we saw a really bigger impact on Toys "R" Us into Q3 than we had anticipated. So for example, I'll give you a fun fact. So if you look in the month of July, compare your overall marketplace without Toys "R" Us and then with the liquidation of Toys "R" Us, the average unit price on PAW Patrol in the U.S. market went down by nearly 15% as a result of the pricing effect alone of Toys "R" Us. So I think Toys "R" Us took -- move a lot of the Q3 volume into Q2. I think they took a lot of POS dollars out for the industry to their deep discount. And then I think as we go forward, Gerrick, I think we're very optimistic for all of our product lines. I think we're really excited into what 2019 is bringing, but I think it's too early to comment on what is a big-hit, what's medium and what's a disappointment, because we're just heading into the season.

[...]

Stephanie Marie Schiller Wissink, Jefferies LLC, Research Division - Equity Analyst [29]

I've got 1 for each of you. So hopefully, each of you get a chance to respond. And Ronnen -- the first one, Ronnen, is for you. I just want to understand. I think you're the first company within the industry to really reference this potential capacity bottleneck that could surmise kind of mid-holiday order pressure. So I wanted to just understand around how you're thinking about excess inventory in the channel exiting the holiday? Is this actually a bizarre kind of silver lining that this made less than the potential hangover risk of inventory into 2019? And then, Mark, one for you. Just I think you mentioned in your remarks that the return on invested capital on international is cited as high -- was cited as higher. If you can give us just some perspective on how much higher. And then wanting to understand a little bit about your international growth up towards that 40% of your mix. Can you just give us some perspective on the bigger franchise brands like PAW Patrol? How did those indexed relative to that kind of 33% in the quarter or right around that mid-30s range for the year? And then, Ben, for you. I think you mentioned you're trying to manufacturing exposure, trying to lower that over time. And I just want to make share we had the numbers right. So sounds like it's about 75% of your goods today are produced in China, on its way to closer to 40% over the next couple of years. If you could just kind of frame that for us. I want to make sure we got those numbers correct.

Ronnen Harary, Spin Master Corp. - Co-Founder, Co-CEO & Chairman [30]

Okay, that was a mouthful, Steph. So we're -- I'll start with -- I'll answer your inventory -- retail inventory, and I'll talk about the manufacturing sourcing mix. So from an inventory standpoint, we're actually very pleased how we're managing our retail inventory. And I know it's boring, but every quarter we talk about how we measure the beginning inventory at retail, shipment in POS, and then we adjust the go forward based on what we're seeing with ending inventory. And for Q3, our retail inventory on a global basis was down 9% and in the U.S. were down 13%. And all of the projection that we're doing with the guidance that Mark gave will allow us to have our retail inventory down in the high single digit at the end of the year. So we are very, very mindful and cautious with the ending retail inventory. Also, just because we're super excited about 2019 and, as you've heard, we're -- in Q1, we're launching Bakugan, Monster Jam, How to Train Your Dragon, so we really want to be -- make sure that we get our ending retail inventory position right. So we're very, very focused on this. And we expect to be down, okay. So I think that was your first question. And when it comes to the manufacturing mix, as you know, just a few years back, most of our manufacturing was in China in the last 2 years. You nailed the number. We're now down to approximately 75%. And we -- over the last few years, we have made some structural, people and strategic investment into countries like Vietnam, India and Mexico, and those are some of the other counties where -- that are the predominant other countries where the production will continue to move over time. And the strategy is in place. We're actually already executing against it. And they will ultimately reduce that number furthermore to that number that we've talked about, to that 60% plus. Mark?

Mark L. Segal, Spin Master Corp. - CFO & Executive VP [31]

So thanks. Steph, on the question of ROI for international, I don't want to be too specific about the actual ROI numbers, but I can tell you that the ROI on our international investments are very attractive. And the way you have to look at it from a kind of a modeling perspective, it's -- there's a little bit of a trade-off between the P&L and the balance sheet. So when we go direct in international markets, we're able to now sell in wholesale dollars rather than in third-party distributor dollars. And there's quite a difference between those 2. On the other hand, so we get the margin pick up and by -- and that impacts the P&L positively. However, on the balance sheet side, previously, the distributor used to take inventory risk. Now we put inventory in that block of markets. So we actually have an investment in inventory and receivables. So there's a little bit of a P&L/balance sheet trade-off there. But overall, our international investments are very attractive, and we'll continue to selectively look at markets where it makes sense for us to do that. And in 2019, we're doing -- Russia is our biggest one, and then also Grease, Austria and Switzerland are other markets where we're going direct. In terms of our international growth targets, when we went public, around 28% of our sales were international. We're now up to 33% or just under 34% at the end of Q3. We think we'll be higher than that at the end of the year. And we're continuing now to push for that 40% mark. Previously 35% to 40% was our goal. We now think with our new markets coming on stream in '19 and others in '20 and beyond, we think we'll get to 40% in the next few years.

[...]

Sabahat Khan, RBC Capital Markets, LLC, Research Division - Analyst [34]

So you provided some color earlier on the expectations for Bakugan. I guess when you think about the ramp-up of that platform over the next few years, I guess, without getting into specific numbers, how does a franchise like this perform during its second launch versus a ramp-up of the way, say, PAW Patrol or Bakugan kind of built up over a course of 2 to 4 years? Do you guys have some visibility on that in conversations with the retailers?

Ronnen Harary, Spin Master Corp. - Co-Founder, Co-CEO & Chairman [35]

I think, first of all, you need to look back to history and look back at previous relaunches of Boys Action properties like Teenage Mutant Ninja Turtles, Beyblade. Those are 2 really -- prime examples are Transformers. And so if treated well in terms of bringing some innovation to the toy line, treated well in terms of the content discretion, upbeat and you have a great platform. And you've obviously, waited for that next generation of kids. I think you have the ingredients there to have a robust relaunch of the product line. And for us, we're taking a long-term view on Bakugan. You have the generation of kids that grew up on it. Now they are advocates of the brand and supporters. And now we're going to have a second generation of kids. And we're going to manage this franchise for the long term. So I mean, it's going to be year-by-year and every year is going to be new innovation and new innovation tied to the TV show and all the rest of it. And so it's going to be a strong launch with a long-term focus on building the franchise. And then again building licensing merchandising, but all the other categories out there and video games and potentially some other content that we can share with you guys in the future.

[...]

Sabahat Khan, RBC Capital Markets, LLC, Research Division - Analyst [37]

Okay. And then just a quick one on the other revenue line. Like I guess, would you say that's -- I guess, this quarter it was down quarter-over-quarter, but up year-over-year. How should we think about that line? Is that any relation at all to the direction of your gross product sales or should we think about that completely as separately?

Mark L. Segal, Spin Master Corp. - CFO & Executive VP [38]

So I think you have to think about it a little separately, Sabahat. Because for the most part, we do not actually control that ourselves. In some cases, we do and in some cases we don't. But in the case of PAW Patrol, for example, Nickelodeon actually handles the L&M around the world. And so they are dealing with over 75 different licensees. In the case of Hatchimals, we're dealing with over 75 different licensees. And so to actually predict that in a rational way is somewhat challenging because we're not actually controlling that directly. So I mean, I think there must be some fundamental correlation to the property itself to which the licenses relate. But there isn't a very strong direct relationship that I could point to, to allow you to model that directly.

###

More Nick:Outright Games Releases 'PAW Patrol: On a Roll' Video Game for Consoles and PC!

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It all leads up to this... To celebrate Nickelodeon USA premiering the epic season finale of Power Rangers Super Ninja Steel, "Reaching The Nexus" on Saturday, November 10, 2018 at 12:00 p.m. (ET/PT), Nick USA has unveiled a fantastic sneak peek preview from the brand-new PRSNS episode, which you can watch in the super video clip here on Nick.com!


In the action packed Power Rangers Super Ninja Steel season finale, "Reaching The Nexus" (#820), after merging with the Ninja Nexus Prism, Madame Odius (Jacque Drew) reaches her ultimate form, and presents the Rangers with their final test! In Nick's super sneak-peek, titled "Saving Calvin", the Power Rangers are doing all they can to save Calvin (Chantz Simpson)!

However, we don't have to say goodbye to our heroes just yet! Nickelodeon USA is slated to premiere the brand-new Power Rangers Super Ninja Steel holiday special, "The Poisy Show", in which the Rangers look to celebrate Christmas but find their holiday cheer interrupted by an old foe, on Saturday, December 1!

Following the holiday special, Nick USA will debut Power Rangers Beast Morphers, the 26th season of the iconic long-running Power Rangers franchise, in early 2019! Click play below for a first look at PRBM!:



Set in the future, a secret agency combines a newly discovered substance called “Morph-X” with animal DNA to create the Power Rangers Beast Morphers team. The Rangers must fight off an evil sentient computer virus named Evox which is bent on taking over the source of all Ranger power, the Morphin Grid itself. Only one fighting force can come together and stop Evox once and for all: the three new Beast Morpher Power Rangers and their Beast Bot sidekicks! Featuring never-before-seen leather suits and an all-new beast-themed arsenal (including dynamic new Zords), fans should get ready for a season full of secret ops and morphinominal fun!


Power Rangers Beast Morphers will star Rorrie Travis as Devon / Red Ranger, Jacqueline Scislowski as Zoey / Yellow Ranger, Jasmeet Baduwalia as Ravi / Blue Ranger, Abraham Rodriguez as Nate, Colby Strong as Blaze, Cosme Flores as Ben, Kristina Ho as Betty, Liana Ramirez as Roxy.

For the first time ever, each of the Power Rangers will have their own sidekick in Power Rangers Beast Morphers! The Beast Bots are the lovable sidekicks that will aid the Rangers in the quest to defeat Earth’s evildoers.

- The Red Ranger’s Beast Bot will be a Cheetah named Cruise.
- The Blue Ranger’s Beast Bot will be a Gorilla named Smash.
- The Yellow Ranger’s Beast Bot will be a Jackrabbit named Jax.

Power Rangers Beast Morphers will use footage from the 2012 Super Sentai series Tokumei Sentai Go-Busters (the 36th season overall).

Missed any episodes of Power Rangers Super Ninja Steel? Catch up now at nick.com/ninjasteel and on the Nick App!

Connect with Power Rangers:

Web - http://www.powerrangers.com
Facebook - http://www.facebook.com/powerrangers
Twitter - http://twitter.com/PowerRangers
Instagram - http://www.instagram.com/powerrangers

More Nick:Power Morphicon Announces Power Morphicon Express Tour!

Additional source: IMDb.

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With The Chilling Adventures of Sabrina, the new Netflix series about Sabrina Spellman, when people hear Melissa Joan Hart these days they might go straight to Sabrina the Teenage Witch. But before Sabrina there was Clarissa, the teen protagonist of Clarissa Explains It All on Nickelodeon, who talked directly to the camera and walked the audience through the typical adolescent woes of 9th grade.


In the new documentary The Orange Years: The Nickelodeon Story (executive produced by Adam F. Goldberg, creator of The Goldbergs), Hart recounts her audition with Clarissa-creator Mitchell Kriegman where he asked her whether she liked the band New Kids on the Block.

“He said, ‘Do you like the New Kids on the Block?’ and I went, ‘Ugh, I hate them!’ and then I went, oh no. This guy’s in Hollywood, he probably knows them.”

But turns out Kriegman was more interested in which bands Hart liked. She was a fan of They Might Be Giants, which went on to inform Clarissa’s slightly off-beat tastes.



In addition to Hart, Nickelodeon alums Kenan Thompson (All That, Kenan & Kel, Good Burger), Kel Mitchell (All That, Kenan and Kel, Good Burger), Marc Summers (Double Dare), Christine Taylor (Hey Dude), Larisa Oleynik (The Secret World of Alex Mack), Danny Tamberelli (The Adventures of Pete & Pete), Michael C. Maronna (The Adventures of Pete & Pete), and Christine McGlade (You Can’t Do That on Television), and more also appear recall their time during the early years of the network.

The Orange Years: The Nickelodeon Story, produced by Shawn Cauthen (Netflix vs. the World), Bill Parks (Ghostheads), and Alisa Reyes (All That), will premiere at DOC NYC on Nov. 15. Visit http://www.theorangeyears.com for more information and make sure to follow The Orange Years on Twitter (@theorangeyears) and Facebook.com (@theorangeyears) for the latest news, updates and contests. Support the project on Indiegogo.

Watch all your '90s Nickelodeon favorites on NickSplat, your late-night destination for your favorite childhood Nickelodeon cartoons and live-action shows! NickSplat doesn't question football-shaped heads, but embrace them - along with Reptar bars, a Big Ear of Corn, orange soda, and even slime for Pete (and Pete's) sake. Make your slime-covered Nickelodeon childhood dreams come true every night at 11 PM ET/PT on TeenNick USA, and anytime you want on NickSplat on VRV! #NickSplat!

More Nick:Melissa Joan Hart Confirms Nickelodeon Planning 'Clarissa Explains It All' Reboot!

Original source: EW.com.

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Nienke is speciaal naar Londen gereisd om de jelly bean challenge met JoJo Siwa te doen!



Meer Nick:Kira Kosarin vs. 🇳🇱 en 🇧🇪 snacks | TubeTube | Nickelodeon Nederlands!

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FimoKawaiiEmotions ci mostra come creare un diario coi fiocchi!



Segui FimoKawaiiEmotions sul suo canale: https://www.youtube.com/user/FimoKawaiiEmotions

Di Più Nickelodeon:November 2018 on Nickelodeon Italy | Rise of the TMNT | Henry Danger | Top Wing | Super 4 | 100 Things to Do Before High School!

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Calling all Shimmer and Shine super fans! It’s time to test your genie knowledge. If you love playing guessing games, challenge yourself with this preschool-friendly trivia quiz! Want more Shimmer and Shine? Find full episodes in the FREE Nick Jr. App.



In this video you will be asked five simple questions about cartoon characters Shimmer, Shine, Zeta, Princess Samira, and Zac. Get encouraged to call out the answers to each question before the stopwatch runs out of time! Once time runs out, the correct answer will be revealed with a short animated clip. If you do a Zahramazing job, you’ll know you are a Shimmer and Shine super fan!

To find full episodes of your child’s favorite animated TV shows, visit the FREE Nick Jr. App. Kids can watch their favorite Nick Jr. shows weekdays on Nickelodeon and all week long on the Nick Jr. channel: http://nickjr.com/tvschedule/

More Nick:Nickelodeon USA to Premiere New Preschool Series 'Butterbean's Café' on Monday 12th November 2018!

Preschoolers can watch full episodes online, play games, and discover silly surprises in the free Nick Jr. App and at NickJr.com. Stream Nick Jr. for free in the Nick Jr. App on Roku and Apple TV or download full episodes for offline viewing on iTunes or Google Play.

You can also download premium apps featuring your child's favorite Nick Jr. shows on iTunes, Google Play, and Amazon, including Nick Jr. Draw and Play and Nick Jr. Let’s Learn!

More Nick:Nick Jr. USA Premieres New Show 'Rainbow Rangers'!

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People of Earth! The Massive Monster Mayhem Toys are available now at Target!



Massive Monster Mayhem Toys Have Invaded Toys R Us Canada!



People of Earth! The Massive Monster Mayhem Toys are available now at Toys"R"Us Canada! Check it out: http://www.toysrus.ca/search/index.jsp?fv=2510384&f=Taxonomy&fd=&fg=&keywords=massive+monster+mayhem&x=0&y=0

Regular Earth Toys are LAME... Introducing Massive Monster Mayhem TOYS!



Massive Monster Mayhem Toys are Now Available at Target in the US and Toys ‘R’ Us in Canada.

Click to shop Target.com: http://bit.ly/2Qn7kEq
Click to shop Toys R Us in Canada: http://bit.ly/2yrlgab

The Massive Monster Mayhem Toys are manufactured by Alpha Group and sold exclusively at Target in the US and Toys R Us in Canada.

THE CANDY CRUSADE! | Toy Play Series | Massive Monster Mayhem



Ready for a Candy Quest? Come along with the Massive Monster Mayhem Smacktion Figures in this hilarious toy play video “The Candy Crusade”.

Massive Monster Mayhem Toys are Now Available at Target in the US and Toys ‘R’ Us in Canada.

Click to shop Target.com: http://bit.ly/2Qn7kEq
Click to shop Toys R Us in Canada: http://bit.ly/2yrlgab

Blow It Up and BASH IT UP! Massive Monster Mayhem Bash Armor and Weapons are HERE!



Get Bash Armor for ALL your bashing needs! PLUS Bash Weapons have arrived! Massive Monster Mayhem Toys are Now Available at Target in the US and Toys ‘R’ Us in Canada.

Click to shop Target.com: http://bit.ly/2Qn7kEq
Click to shop Toys R Us in Canada: http://bit.ly/2yrlgab

Get AWESOME With These NEW Massive Monster Mayhem Smacktion Figures



Massive Monster Mayhem Smacktion Figures are here! RoBro's Massive Fart Power included.

Click to shop Target.com: http://bit.ly/2Qn7kEq
Click to shop Toys R Us in Canada: http://bit.ly/2yrlgab

The MASSIVE Moon Battle Ball is Here! Available NOW at Target and Toys ‘R’ Us Canada!



The MASSIVE Moon Battle Ball is here! With 5 feet of inflatable fun! Massive Monster Mayhem Toys are Now Available at Target in the US and Toys ‘R’ Us in Canada.

Click to shop Target.com: http://bit.ly/2Qn7kEq
Click to shop Toys R Us in Canada: http://bit.ly/2yrlgab

The Cadets Finally Meet Their Match! | Massive Monster Mayhem



The cadets meet their ULTIMATE match! Introducing cadet-in-the-making Maddie...

Catch more Massive Monster Mayhem on Nickelodeon, Nicktoons and YTV!

Subscribe to the official Massive Monster MayhemYouTube channel for more Mayhem!

More Nick:DHX Brands Taps Alpha Group For 'Massive Monster Mayhem' Toys!

Originally published: Monday, October 01, 2018.

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Get your ears on and share a selfie for @BBCCiN! Buy online or on the high street. Visit bbc.co.uk/Pudsey for information. #CiN



Thomas & Friends season 22, "Big World! Big Adventures!" is airing now on Milkshake! in the UK and on Nickelodeon USA!

Connect with Thomas & Friends Online: Official Website | Facebook | Twitter | Instagram | Pinterest.

More Thomas:Thomas & Friends Launches Collaboration With the United Nations to Inspire the Next Generation of Global Citizens!

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What does your family have for dinner? How bad are they at keeping secrets? What is on your family road trip playlist? Face these questions and more to find out if your family is literally the Louds or completely Casagrandes!



Make sure to tune into the brand-new The Loud House Thanksgiving Special, "The Loudest Thanksgiving", premiering Monday, November 12 at 7:00pm ET/PT, only on Nickelodeon USA!

Which family are YOU more like: THE LOUDS 💛 or THE CASAGRANDES 💙? Vote in the poll below and make sure to tell me how you voted in the comments!

More Nick:Nickelodeon USA's November 2018 Premiere Highlights | Thanksgiving | Nicksgiving!

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Watch a recap of all the fun Nickelodeon Animation had at last year's CTN Animation eXpo with everyone who stopped by the Nickelodeon booth! Nick can't wait to be back next week for more portfolio reviews, informationals, meet and greets and raffles at CTNx 2018!!



Sign up to meet meet with Nickelodeon execs for portfolio reviews and more at this year’s CTNx! Visit http://nicktalentoutreach.fluidreview.com for all the deets! ⏰ Deadline to sign-up for a meeting is THIS SUNDAY, 11/11! ⏰

Nickelodeon's Talent Outreach Team will be reviewing PORTFOLIOS for these disciplines:
Storyboard (artist/revisionist)
General Design (background/character/prop/color)

And will be reviewing RESUMES for:
Internship (Spring, Summer, Fall)

Check out the Nickelodeon Animation Studio online: Website | Facebook | Tumblr | Twitter | Instagram | YouTube

More Nick:Nickelodeon Developing New AR/VR Animated Series 'Meet the Voxels'!

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We all know JoJo Siwa and her love for Nickelodeon taste tests, but what happens when JoJo brings along her puppy BFF, BowBow, for the ride? From puppy ice cream to doggie kibble, watch BowBow try it all in this epic Nickelodeon taste test challenge! Catch more JoJo and BowBow on Nickelodeon!



Watch The JoJo & BowBow Show Show here!: http://bit.ly/JoJoBowBowShowShow

❗ EMOJI POLL ❗Would YOU try doggy ice cream? YES 👍 or NO 👎

More Nick:Nickelodeon Superstar JoJo Siwa Announces First-Ever U.S. Concert Tour and First EP Release!

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Ever wondered what our favorite heroes do on their day off? Find out in the brand-new Henry Danger episode "Whistlin' Susie" (#504), premiering Saturday, November 10 at 8:00pm ET/PT, as part of Nickelodeon Trivia Prizefest Live, only on Nickelodeon USA!



In the all-new Henry Danger episode "Whistlin' Susie" (#504), after accidentally activating an atomic bomb in the Man Cave, Ray (Cooper Barnes) and Henry (Jace Norman) decide to drive it out into the Swellview desert in order to save their city!

Captain Man’s Food Challenge FAIL 🍝 Henry Danger | Nick



Henry (Jace Norman), Charlotte (Riele Downs), Ray (Cooper Barnes), and Jasper (Sean Ryan Fox) are doing food challenges in the Man Cave when they receive a suspicious package that definitely doesn't contain popcorn! A day spent in the Man Cave is never dull! Would you watch more of Captain Man’s food challenges? Let me know in the comments below! Catch more Henry Danger on Nickelodeon! Where are the Henry Danger SUPER FANS at?! Are YOU going to watch the new episode of Henry Danger this week? Let me know in the comments below! 💙

In this super sneak-peek, Piper (Ella Anderson) stumbles upon the secret Captain Man Phone Line, and discovers that Captain Man and Kid Danger need the help of their number-one fan (please), the president of the Man Fans fan club!

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A post shared by Nickelodeon (@nickelodeon) on Nov 9, 2018 at 10:04am PST

Anyone else wish they had a direct phone line to Captain Man & Kid Danger?

Henry Danger | Season 5 Intro [HD]



More Nick:Nickelodeon USA to Premiere New 'Henry Danger' 1-Hour Special 'Thumb War' on Saturday, November 17; To Guest Star Jerry Trainor!

Originally published: Monday, November 05, 2018.

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Via the Viacom Newsroom:

How JoJo Siwa Went From an Influencer to a Consumer Products Powerhouse

From big bows to a big business—with the help of Nickelodeon—in five years.

JoJo Siwa launched an empire with an oversized hair bow.

Since signing an exclusive licensing deal with Nickelodeon in 2016, the teen talent who rose to fame after a turn on Lifetime’s Dance Moms has sold 35 million bows worldwide. That’s two bows for each of her 16 million social media followers. Her army of Siwanators—what her fans call themselves—eagerly buy up her sequined high-top sneakers at Payless, sparkly bomber jackets at Target, and any new JoJo-branded item that hits the shelves until they’re depleted.

Her consumer products touch nearly every imaginable corner of retail. There are toys, electronics, arts and crafts, apparel, accessories, and home goods. This fall, she will expand into cosmetics (perfume) and beverages.

Yes, JoJo Siwa is an entertainer. She’s also a cottage industry.

"We figured out how to take an influencer and turn her into a brand." - Pam Kaufman, President, Viacom/Nickelodeon Global Consumer Products

“JoJo Siwa’s rise to consumer product success is remarkable, and it’s only the beginning of what we expect to see from influencers and Gen Z talent,” says Amanda Cioletti, content director for the trade magazine License Global. “It’s influencers who have the power to break through the clutter right now, and JoJo is the perfect combo of talent and influence that’s hitting at the ideal moment in time to help bridge audiences to this new way of marketing.”

Her live appearances drive sales of her branded products. Last summer, bow sales increased by 40% in Chicago after she performed at SlimeFest and 60% in the Anaheim area after VidCon.


Licensing deals with young celebrities aren’t new; Disney made an industry of Miley Cyrus and the gang of Musketeers that are among today’s (and yesterday’s) biggest pop stars. What is new is the immediacy and directness in which today’s celebrities communicate with fans. Social channels have broken the barriers between Hollywood and fans, enabling them to promote their products and publish links to purchasing sites. It’s an industry trend that’s changing the nature of celebrity. Now more than ever, celebrities are social influencers and social influencers are celebrities. And instead of using their cache to sell magazines or movies, they’re leveraging their influence to sell directly to their fans.

Last month Walmart launched a Ryan’s World toy collection, a partnership between the retailer and the seven-year-old who reviews toys on his YouTube channel. Hearts by Tiana is another influencer-started merchandise brand. Grown-up models include Reese Witherspoon’s lifestyle brand Draper James, Gwyneth Paltrow’s Goop and Kylie Jenner’s Kylie Cosmetics

JoJo Siwa dominates the tween girls’ market.

“We figured out how to take an influencer and turn her into a brand,” says Pam Kaufman, president of Viacom/Nickelodeon global consumer products.

While YouTube enabled Siwa to build a fan base, Nickelodeon leveraged it to build a consumer products empire.

Social Stars are Retail Stars

Tweens have been exposed to social media since they were in diapers. Influencers feel more like friends than untouchable celebrities. That’s particularly true for Siwa, who eagerly shows followers her redesigned bedroom, incorporates family members into posts, and offers behind-the-scenes moments at her performances.

“It’s been a fascinating shift in dynamic from kids idolizing actors to social stars,” says Sunny Lauridsen, vice president of licensing and business development at the toy manufacturer Just Play. “For kids, they let them into their lives so they feel more authentic.”

Siwa is a convincing saleswoman, but it helps that she’s got a willing audience. More than 34 percent of kids ages six to 17 consider social media stars to be among their top role models—more so than musicians (33%), athletes (27%), and actors (22%), according to research from Mintel. Combine that with statistics from the Viacom-commissioned study, Kidfluence, that 77 percent of parents say their kids ask to buy products advertised on TV and 73 percent of parents say they have purchased the requested product, and that makes tweens a very powerful retail cohort.

“Nobody cared enough to market to previous generations of kids,” says Kit Yarrow, a consumer psychologist and author of several books including Gen BuY: How Tweens, Teens and Twenty-Somethings are Revolutionizing Retail. “There’s a shrinking hierarchical distance between parents and kids. Tweens today have more power than any other generation of tweens. What kids do and how they look reflects more powerfully on today’s parents than previous generations of parents since it’s all broadcast on social media. It’s a big shift. And marketers are recognizing that parents give their kids a lot more power.”


“What kids do and how they look reflects more powerfully on today’s parents than previous generations of parents.” - Kit Yarrow, Consumer psychologist

Owning the Look

For Siwa, her authenticity and the kids’ rising purchasing power translates to sales. The JoJo action figure doll hit the number one spot in sales at Walmart for several weeks this summer, beating out Barbie and My Little Pony. At first, Lauridsen and her team were confounded by a spike in sales of the doll at Walmart since no marketing promotions were planned. After viewing Siwa’s YouTube channel they realized she mentioned the doll in a video post, causing the spike.

Payless started selling JoJo Siwa shoes in March and they’ve sold out each month since then. Once a particular shoe sells out, they are replaced with completely new merchandise. Payless decided to alert customers via social channels when a new shipment will arrive for the first time with JoJo merchandise. “We don’t do that for any other category,” says Keshia Wilson, vice president of merchandising at Payless.

Before Siwa started selling at Payless, Nickelodeon IP represented about 25 percent of their total kid’s character business in sales volume. Since adding Siwa, Nickelodeon has grown to 50 percent of the character business at Payless. Wilson attributes the strong sales to the sneakers’ appeal across ages groups.

“JoJo has an ownable look and style and girls want to replicate that,” says Lauridsen. “She’s the new aspirational icon that girls want to be just like. They want her bows, clothes, and dolls. They’re living out their fantasy of, ‘I can be like her.’”

That was evidenced at the Sugar Factory in New York recently when she announced her first multi-city, concert tour and EP release. The kids—and moms—who attended the announcement wore oversized bows, items from her Target line and side ponytails.

From Vlogger to Retail Sensation

Siwa can relate. She recalls being five years old and watching Autumn Miller, a social influencer whose social feed focuses on her life as a dancer. “I wanted nothing but to be her,” Siwa says during a phone interview. A few years later, she started posting her own videos on YouTube using her Nintendo DS. That lasted a month.

Then came her role on Dance Moms. Her big personality made her stand out among a group of big personalities. She started posting again and became more regimented about it after meeting with Colleen Ballinger, the YouTube sensation-turned-actress who starred in the Netflix series Haters Back Off. Ballinger told her that the key to success is posting frequently.

“The biggest thing with YouTube is persistence,” says Siwa, 15. “As long as you upload on a specific schedule and have consistency between channels that’s when it takes it to another level.”

"We knew there was white space in the tween market. [Siwa] had a built-in audience but we amplified it." - Pam Kaufman, President, Viacom/Nickelodeon global consumer products

Siwa, who says she’s wanted to be on TV since she was a little girl, became known for her wholesome personality, anti-bullying message, and, of course, oversized hair bows. She got a manager and together with her mom, they pitched the idea to merchandise bows to the accessories store Claire’s. “The bows had wild success,” says Siwa. “They sold out in the first day. It was crazy how fast they went.”

That’s when Nickelodeon called. “We knew there was white space in the tween market,” says Nickelodeon’s Kaufman. “She had a built-in audience but we amplified it.”

Once she signed on with Nickelodeon, she started performing at events like the Kids Choice Awards, SlimeFest and she starred in a docu-special about her life, JoJo Siwa: My World. She keeps her followers in the loop on her Nickelodeon activity by posting from the “orange carpet” (Nickelodeon’s version of the red carpet) at events [such as Nickelodeon Kids' Choice Awards and SlimeFest].

She and her dog recently got their own show: The animated series The JoJo and BowBow Show Show started September 22 and airs on Nickelodeon’s YouTube channel on Saturdays. She released a music video for her song, “Only Getting Better,” in September and the D.R.E.A.M tour begins in Phoenix on May 17. It all culminates in her 16th birthday celebration in the spring of 2019.

“We are not letting up with JoJo,” says Kaufman. “This is the peak year. We want to make sure we’re leaving no stone unturned.”

Authenticity in Action

Through it all, Siwa says the key to keeping fans engaged is her authenticity. Last summer Target launched JoJo’s Closet, a line of clothes inspired by Siwa’s favorite performance ensembles. Target didn’t advertise the line and it wasn’t featured in their weekly circular, but it agreed to a YouTube video of her discussing the clothes from a Target in L.A. Siwa nixed the original video because it felt too produced and reshot it in her signature style.

“The fans can tell when an adult writes it or when I write it,” she says. “They can see through that. I want my fans to know about the product but I don’t want them to feel like I’m overselling.”

And for the record, the collection sold out. “A normal collection typically stays on the floor for six to eight weeks,” says Leah Kellenberger, Viacom’s vice president of retail development for Target. “Many styles sold out in the first couple weeks. It completely exceeded expectations.” The next iteration of JoJo’s Closet hits stores in January.

"I want my fans to know about the product but I don’t want them to feel like I’m overselling." - Jojo Siwa

Don’t let the Siwa’s affinity for unicorns and sparkles fool you; She’s a shrewd businesswoman. She recognizes that her instinct for knowing what kids respond to is where she has the most impact on her business. So while she approves everything that’s marketed under her name, she knows that being the face of the brand is where she’s needed.

“Creating the fanbase is my job,” she says. When Nickelodeon comes to her with new partnerships, “I ask, ‘How are we going to promote this? How are we going to get the word out?’ That’s where my creative expertise comes in.”

So where does Siwa go from here? Siwa admits that’s the question she’s asked the most. “I think there’s always somewhere to go and a future. Yea, we’ve made JoJo bedding, now let’s make a JoJo bed. Now we’ve done a collaboration with a drink lets do a collaboration with…” Here, she pauses, before continuing. “Oops, I dug myself into a hole. I can’t say the competitor.”

You get her point: This is uncharted territory, but she has a plan.

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More Nick:Nickelodeon Superstar JoJo Siwa Announces First-Ever U.S. Concert Tour and First EP Release!

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BLOOMINGTON, Minn. - The holiday season got started at Mall of America Thursday night with the traditional grand arrival ceremony for Santa Claus!


Kris Kringle officially landed alongside Mrs. Claus at Santa Land with a grand parade, which kicked off the Holiday Light Show in Nickelodeon Universe -- an interactive nightly show featuring lights, music, fog and snow effects!

No matter if you’re on the naughty or nice list this year, Santa ready to meet you at Santa Land, every day now - Dec. 24!

Visit https://nickelodeonuniverse.com and https://www.mallofamerica.com for the latest holiday highlights at Nickelodeon Universe and Mall of America!

The spirit of the holidays is in the air in #NickelodeonUniverse for Santa’s arrival + the reveal of our holiday light show! ❄️ pic.twitter.com/Or4DNHSjGL

— Nickelodeon Universe (@NickUniverse) November 9, 2018

Santa Claus is coming to town! The crowd is ready for 🎅 to officially kick off the holiday season in @NickUniverse! #MOAHolidayspic.twitter.com/cr2ycsLTuY

— Mall of America (@mallofamerica) November 9, 2018

More Nick:Nickelodeon Universe at Mall of America Opens New 'PAW Patrol Adventure Bay' Attraction!

Original source: Kelo.

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Karisma Hotels & Resorts, a luxury hotel collection that owns and manages properties across Latin America, the Caribbean and Europe, has appointed Diego Jaramillio as the new general director of Karisma Latin America. Jaramillio brings more than 20 years of professional experience to his position, where he will play a role in Karisma’s expansion throughout the region.


As a part of Karisma Hotels & Resorts’ global growth, the company led the opening and expansion of Allure Hotels by Karisma in Colombia and recently announced a strategic alliance with the Irotama Resort on Pozos Colorados Beach in Santa Marta, Colombia. Under Karisma’s management, the Irotama Resort will undergo a full renovation of all its guestrooms.

“We are proud to announce Diego as general director of Karisma Latin America,” Sasa Milojevic, president of hotel operations and CEO of the Mexico and Caribbean region, said in a statement. “With more than two decades of background and a deep understanding of development within Latin America, Diego brings exceptional experience and passion to his role. We are confident that he will be an integral part of Karisma’s continued growth in the region.”

As general director, Jaramillio will oversee expansion across Latin America with brands such as Nickelodeon and Margaritaville. In addition to driving development of new hotels in the region, he will lead sales and marketing strategies to drive Latin America-based guests to Karisma’s existing portfolio, including Nickelodeon Hotels & Resorts Punta Cana, El Dorado Spa Resorts, Azul Beach Resorts, Generations Riviera Maya, Karisma Villas, Allure Hotels, and Hidden Beach Resort.


“Karisma has established itself as a global leader in hospitality,” Jaramillio said in a statement. “I am delighted to join this accomplished organization and to build upon the impressive partnerships and portfolio of esteemed properties already in place. I look forward to supporting the forthcoming openings and identifying new opportunities for Karisma’s world-class hotel brands to have a presence in Latin America.”

Before joining Karisma Hotels & Resorts, Jaramillio honed his skills as chief financial officer of Hoteles Decameron in Bogota, Colombia. Having worked for Colombian companies since 1995, Jaramillio brings with him a wealth of experience in the Latin America market. He holds a master of business administration from Inalde Business School.

Karisma Hotels & Resorts’ growth plans include the opening of Nickelodeon Hotels & Resorts Riviera Maya in 2019 and the first-ever Margaritaville by Karisma in 2020. Karisma now has 32 properties within its portfolio, surpassing its goal of owning and/or operating 30 hotels around the world by 2020.

More Nick:Karisma Looking To Open New Nickelodeon Hotels & Resorts Properties In Barbados and St. Lucia!

Original source: Hotel Management.

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Expectativa vs. Realidad, ¡ahora al estilo de Ruth! ¡Es hora de ru-ti-zar-te! Sigue todos los videos con Majo Vargas y Megumi Hasebe cada miércoles y viernes, al término del episodio de Noobees, en exclusivo en nuestro Youtube.



NOOBINFLUENCER - http://www.mundonick.com/noobinfluencer
Mystery Man - http://www.mundonick.com/programas/mystery-man/teiwri
Más: http://www.mundonick.com/programas/noobees/7smix8

Más Nick:Nickelodeon Latin America Kicks Off Co-Production ‘Club 57’ with Italy’s Rainbow Group | MIPJunior | MIPCOM 2018!

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What was once mono-directional brand messaging is now multi-directional.



“The Culture of Proximity” has placed brand messaging closer than ever to consumer desires and expectations.

Featuring
Abigail Posner, Head of Strategy, Google Brand Unit, Google
Kenyatta Cheese, Co-founder, Everybody at Once
Marisa Thalberg, Chief Marketing Officer, Taco Bell
Jamin Warren, Founder, Twofivesix
Feminista Jones, Writer, Community Activist

A proprietary study commissioned by Viacom Velocity http://www.velocityviacom.com/

More Nick:Nickelodeon Australia Unveils Results For 'The Grand Illusion: Being Grandparents in the 21st Century' Study.

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Diego and Dora have released a new track, kind of..


Colombian-Italian-American singer, songwriter and voice actor Matt Hunter has collaborated with Peruvian-American actor and singer
Isabela Moner (100 Things to Do Before High School, Legends of the Hidden Temple, Transformers: The Last Knight, Sicario: Day of the Soldado, Instant Family) to release a brand-new single, titled "Lista De Espera"!

What makes this collaboration even more unique is that both Matt, 20, and Isabela, 17, who are both bilingual, are Dora the Explorer stars! Matt voiced Dora's cousin Diego Márquez in two seasons of Nickelodeon's hit animated preschool series Dora the Explorer and it's spin-off series, Go, Diego, Go!, and Isabela voiced Kate in the sequel TV series Dora and Friends: Into the City! and will be starring as a teen Dora in Paramount Players upcoming live-action Dora the Explorer movie, currently set to be released in theaters in August 2019!

"Lista De Espera" is Matt's second single, following the release of his debut track "Dicen" (under the labels Transcend.ent / Universal Music Latin), an explosive duet with Lele Pons, earlier this year. The music video for "Dicen" has so far notched up 150 million views on YouTube, with the song being certified double platinum under RIAA’s Latin Music Program in the U.S.!

"Lista De Espera" is available on digital platforms today, including an exclusive vertical video on Spotify. “Lista de espera” is written by Bull Nene, Matt Hunter, Capi, Dvlp, Alejandra Alberti and Isabela Moner. To support the launch, Matt will be making promotional visits to México, Chile, Ecuador and other Latin American countries. Matt is currently working on his debut album.

Check out Matt and Isabela's brand-new track "Lista De Espera" below, and let me know in the comments which Dora the Explorer / Go, Diego, Go! characters you would like to see release a duet! Map & Backpack and Booths & Swiper, anybody? Make it happen!



More Nick:First Look at Isabela Moner in Paramount's 'Dora the Explorer' Movie!

Original source: Fotoconciertos; Additional sources: Google Translate, Wikipedia (I, II), Head Line Planet.

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