Nickelodeon USA Named 2013's Most-Watched Ad-Supported Basic Cable Channel (Total Day Programming)

The entertainment news website TheWrap is reporting the exciting Nickelodeon News in the following article that, according to the Nielsen Company, a leading global information and measurement company which provides market research, insights and data about what people watch and what people buy, Nickelodeon USA was one of the most-watched ad-supported basic cable channels of 2013!


According to Nielsen, the American basic cable and satellite channel USA Network is the most-watched among basic cable channels in primetime (Monday through Sunday, 8pm-11pm) for the past year, averaging 2.4 million total viewers, with the professional wrestling television program "WWE Monday Night Raw" being the networks most popular series. ESPN, History, TBS and TNT round out the Top 5.

Nick USA snagged the number one spot of the list for total day programming (Monday through Sunday, 6am to 6am)! The US version of the world's number one kids' network earned 1.7 million average viewers, with Nick's original animated series (Nicktoon) series "SpongeBob SquarePants" being one of the networks most-watched shows.

Congratulations Nickelodeon USA!!

Following Nick USA and USA Network in No. 2 are Cartoon Network's Adult Swim, the Fox News Channel and TNT round out the Top 5. Nick at Nite, Nickelodeon's nighttime programming block that features popular hit family comedies including the Emmy Award-winning series Friends, My Wife & Kids, George Lopez, The Nanny, Yes, Dear, See Dad Run and most recently, Instant Mom, snagged sixth place.

In a seperate article from Deadline.com which reports the top cable networks of 2013 in total viewers and adults 18-49, based on Nielsen Media Research data, also below, Nick At Nite experienced viewer growth and was watched by 1.091 million viewers, up 25% on 2012!

From TheWrap:

Nickelodeon, USA Network Are 2013's Most-Watched Basic Cable Channels

TheWrap looks at the Top 20 basic cable channel rankings for both primetime and total day from the past year

Nickelodeon and USA Network are the most-watched ad-supported basic cable channels of 2013.

According to Nielsen, USA Network is the most-watched among basic cable channels in primetime (Monday through Sunday, 8 p.m.-11 p.m.) for the past year, averaging 2.4 million total viewers. “WWE Monday Night Raw” is its most popular series.

ESPN, History, TBS and TNT round out the Top 5.

USA almost topped the list for total day programming (Monday through Sunday, 6 a.m. to 6 a.m.) as well, but Nickelodeon snagged the No. 1 spot. The youth-skewing network earned 1.7 million average viewers. “Spongebob Squarepants” is one of its most-watched shows.

Following Nick and USA in No. 2 were some interesting results: Adult Swim, Fox News Channel and TNT round out the Top 5. Notably, Nickelodeon offshoot, Nick at Nite, snagged sixth place.

How did your favorite network fare in 2013? See both lists below.

Note: These numbers are for ad-supported basic cable channels

Primetime
1. USA, 2.4 million average viewers
2. ESPN, 2.2
3. History, 1.9
4. TBS, 1.9
5. TNT, 1.9
6. Fox News Channel, 1.8
7. A&E, 1.6
8. FX, 1.3
9. AMC, 1.2
10. HGTV, 1.2
11. Discovery, 1.2
12. Adult Swim, 1.2
13. ABC Family, 1.1
14. Lifetime, 1.1
15. Nick at Nite, 1.1
16. Syfy, 1.0
17. Food Network, 1.0
18. TLC, .96
19. TruTV, .86
20. Bravo,.84

Total Day
1. Nickelodeon, 1.7 average viewers
2. USA Network, 1.3
3. Adult Swim, 1.3
4. Fox News Channel, 1.1
5. TNT, 1.1
6. Nick at Nite, 1.0
7. Cartoon Network, 1.0
8. ESPN, .97
9. History, .94
10. A&E, .83
11. TBS, .77
12. HGTV, .73
13. FX, .69
14. AMC, .63
15. ID, .59
16. Discovery, .59
17. Food Network, .58
18. ABC Family, .58
19. TVLand, .54
20. Lifetime, .53

BEST & WORST 2013, NICKELODEON TV, RATINGS, USA NETWORK

Also, from Deadline.com:

2013 Basic Cable Ratings: USA Tops Again In Primetime But Down 8%; Nick At Nite, AMC Up Double Digits As Fox News & ABC Family Fall; TBS Leads Demo

Here are the top cable networks of 2013 in total viewers and adults 18-49, based on Nielsen Media Research data:

Network: Total Viewers (in millions), % change from 2012

1. USA: 2.680, -8%
2. Disney: 2.438, -2%
3. ESPN: 2.210, -6%
4. History: 2.114, -2%
5. TNT: 2.070, -5%
6. TBS: 2.014, -3%
7. Fox News: 1.785, -13%
8. A&E: 1.781, +9%
9. FX: 1.466, +4%
10. AMC: 1.382, +18%
11. Discovery: 1.361, +5%
12. Home&Garden: 1.274, +7%
13. Lifetime: 1.270, +7%
14. Adult Swim: 1.230, +3%
15. ABC Family: 1.222, -11%
16. Syfy: 1.192, -8%
17. Food Network: 1.122, -7%
18. Nick at Nite: 1.091, +25%
19. TLC: 1.059, -2%
20. Bravo: 0.999, +6%

Network: Adults 18-49 Ratings (Viewership in millions), % change from last year

1.TBS: 1.052, -1%
2.USA: 1.036, -4%
3.ESPN: 0.995, -11%
4.TNT: 0.822, -9%
5.A&E: 0.805, +5%
6.FX: 0.800, +1%
7.History: 0.777, -12%
8.Discovery: 0.683, +2%
9.AMC: 0.668, +32%
10. Adult Swim: 0.605, +11%
11. ABC Family: 0.597, -9%
12. Bravo: 0.577, +3%
13. Comedy Central: 0.540, -1%
14. Lifetime: 0.525, +1%
15. MTV: 0.519, -12%
16. Syfy: 0.505, -10%
17. Disney Channel: 0.494, +6%
18. Food Network: 0.492, -12%
19. TLC: 0.463, -7%
20. Spike TV: 0.456, +6%

Source: Nielsen Media Research
(Live+7 blended with Live+SD from December 16-29)

Tags: Cable Ratings, Fox News Channel, Nick At Nite, TBS, USA

---

Follow NickALive! on Twitter, Tumblr, Google+, via RSS, on Instagram, and/or Facebook for the latest Nickelodeon and Nick At Nite Ratings News!