Nickelodeon Orders Up All That-Inspired Good Burger Pop-up with Team Behind Viral Saved by The Max
Good Burger Dining Experience Set to Open in Los Angeles July 10
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LOS ANGELES--Ahead of the highly anticipated return of Nickelodeon’s iconic All That series on Saturday, June 15, Nickelodeon and the duo behind viral pop-up phenomenon Saved by the Max are teaming up to open Good Burger, a brand-new restaurant inspired by the ‘90s fan-favorite All That sketch and movie of the same name. The new pop up is set to open Wednesday, July 10, located at 7100 W Santa Monica Blvd (in the former home of Saved by The Max), in Los Angeles and will remain open through 2019. Tickets officially go on sale on Monday, June 17, at 10:00 AM PST.
“The opportunity to turn this cult Nick favorite into our next themed pop up is such a dream come true,” says Derek Berry, one of the partners. “Immersive nostalgic experiences continue to be something fans really clamor for; and we know our execution with The Max spoke for itself. When the timing aligned to bring Good Burger to life, it was something we just couldn’t pass up.”
“Nickelodeon’s iconic All That series and the Good Burger feature film were comedic touchstones for an entire generation of kids,” said Sharon Cohen, Executive Vice President, Nickelodeon Experience. “With the return of All That to our air, this is the perfect time to give ‘90s Nick kids and a whole new fan base an opportunity to settle in for a fast food culinary adventure, which will of course include Ed’s special sauce!”
Fans of All That and Good Burger can feast on real-life Good Burgers, Good Chunks, and of course Good Shakes. The diner will also include an assortment of fan-favorite, insta-worthy moments, Good Burger-themed service experiences, merchandise, games, secret sauce and more. It wouldn’t be a trip to Good Burger without expecting a few comedic mishaps and surprises along the way.
Reservation tickets will go on sale to the public on Monday, June 17, at 10:00 AM PST at https://www.goodburgerpopup.com/ and will allow guests to book their experience through end of the year. Stay tuned on social media for the latest announcements. Fans can follow the Good Burger experience on social media on Facebook, Twitter and Instagram.
Nickelodeon’s brand-new version of its legendary sketch comedy series, All That, returns on Saturday, June 15, at 8:30 p.m. (ET/PT), with an all-new cast. In the series premiere, the new cast will be joined by original All That cast members Kel Mitchell, Lori Beth Denberg and Josh Server. Beloved roles are reprised in some of the series’ most memorable sketches including Good Burger, with Mitchell taking on his role as fast food slacker “Ed.” The episode will also feature a performance by Grammy®-nominated multiplatinum powerhouse trio Jonas Brothers, of their smash hit “Sucker.” The trio will also make a special appearance alongside Mitchell in the Good Burger sketch. Executive produced by original cast members Kenan Thompson and Kel Mitchell, All That will air weekly on Saturdays at 8:30 p.m. (ET/PT) on Nickelodeon.
Nickelodeon, now in its 40th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, digital, recreation, books and feature films. For more information or artwork, visit http://www.nickpress.com. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIAB).
Update (6/29) -UPROXX has unveiled awesome artist renderings featuring what Nickelodeon's Good Burger pop-up will look like!
While the set of the 90s on-screen version of Good Burger looked unappetizing with its gray-tones and dingy atmosphere, the pop-up’s design is full of color and isn’t a far cry from what you’d expect to find at a modern fast-casual burger joint.
Nickelodeon
The design was done by multi-disciplinary artist Floyd A. Davis IV who states “The goal of the design is to create a connection between the nostalgic visual legacy of Good Burger’s iconic past forms, and the updated aesthetic of the new season of Nickelodeon’s All That.”
Looking at the renderings, the Good Burger pop-up looks like a cross between Good Burger from All That and The Max from Saved by the Bell - and that's not a bad thing, two classic shows in one!
Nickelodeon
I'm going to say, at least based on these renderings, that Floyd nailed it. It looks like what Good Burger would probably look like in 2019, if it was a real restaurant. Only now it IS a real restaurant. Does it live up to its namesake? Fans don't have long to wait to find out!
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From Los Angeles Magazine:
A First Look at the Grub at the Good Burger Pop-Up Diner in WeHo
Chef Alvin Cailan is slinging ”Good” food with a side of ’90s Nickelodeon nostalgia
Photo: Paige Skinner.
“Welcome to Good Burger, home of the Good Burger, can I take your order?” That’s the line Kel Mitchell made famous on the 1990s kids sketch show All That and its 1997 cinematic spin-off, Good Burger. Now, that famous line and fictional restaurant has spawned a pop-up in West Hollywood to coincide with Nickelodeon’s All That reboot.
The same guys who originated the Saved by the Bell pop-up, Saved by the Max, are behind the newest attraction, Good Burger, set to open July 10.
Alvin Cailan, the chef behind the web series The Burger Show, has put together a menu for Good Burger that includes the Good Burger (which comes in single, double, and triple); Good Chunks, chicken tenders (with Ed’s sauce); the Good Chicken Sandwich; plus fries, onion rings, salads, and milkshakes. (All items on the menu have a gluten-free option.) He says he’s a big fan of the Good Burger movie, so creating the menu is something he is excited to do.
The Good Burger (left) and the Good Chicken Sandwich. Photo: Paige Skinner.
“I’ve had it on my iTunes for like the last few years,” Cailan says. “It’s one of those movies where, growing up with my brother, I watched with it like twice a day sometimes. It’s something sentimental to me. That’s why I wanted to be a part of this project, because at this point in my career, I’ve definitely done a lot of burgers, but this is something that I really wanted to do.”
Even though in the movie and TV show Good Burger is a fast-food joint, Cailan says the real-world iteration will have fresh ingredients, and everything will be cooked to order, making it as “chef-driven as possible in a fast-food setting.”
The Good Salad and the Beyond Good Burger. Photo: Paige Skinner.
Only the immediate team at Good Burger has taste tested the food, but considering some of the Saved by the Bell stars that showed up at Saved by the Max, there’s a chance that Mitchell and Kenan Thompsonwill stop by.
“It’s always a level of anxiety when it comes to feeding celebs,” Cailan says, “but I have full confidence they will like it. Burger fans will love it.”
The Good Chunks are served slathered in Ed’s Sauce. Photo: Paige Skinner.
Good Burger is located at 7100 Santa Monica Blvd. Tickets are $30. But if you can’t make it in, you can order from the menu on Postmates during the pop-up’s run; for the week of July 29, all Good Burger orders on Postmates will receive free delivery.
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Originally published: Thursday, June 13, 2019 at 18:56.
Via Business Wire.
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